Buyer control comes first.

The buyer’s decision defines the research scope and the next step.

Funding and ranking

The desk is funded by buyers, not suppliers. Directory results are alphabetical within the selected filters. No supplier can purchase a verification badge or priority ranking.

Introductions

Any referral remuneration would be disclosed before an introduction and would not influence the research recommendation. No supplier receives buyer details automatically. Directory inclusion does not imply endorsement, affiliation or partnership.

When the simpler route fits

The research can point to an internal workflow, an appointed expert, or a simpler infrastructure option. It should not push capital expenditure merely because the desk covers data centres.